Azaleas have been the premiere evergreen flowering shrub in Houston for many decades. We have sold all of the popular old varieties since 1973. In 1997 one of our suppliers, Flowerwood Nursery from Mobile Alabama, introduced the
Encore Azalea series . We were told that all Encore's would re-bloom in the Fall season. We jumped on the bandwagon immediately and brought in every variety that they offered at the time. I believe that we were the first retail garden center in the Houston area to carry them. At the time Flowerwood Nurseries was the only grower of Encore Azaleas.
I use to travel to Mobile every January and tour Flowerwood Nurseries. I would talk to Keith Winger, our salesperson, about plants, varieties and everything concerning business horticulture in the Southeastern US. He had an amazing amount of knowledge of plants and the people. I told him that some of my customers were told by my competition that Encore Azaleas didn't grow well here in Houston. I told him which nurseries allegedly made those statements. He said that one of those nurseries could not get credit with them and the other had never bought anything from them. Since the Encore's were just introduced I took all comments from their detractors with a grain of salt.
It is now fourteen years later and I have much more experience and knowledge of Encore Azaleas and how well they do here in Houston. I have come to a simple conclusion. If you can't grow the older varieties of azaleas you won't have any better luck with the Encore's. If you don't water them well in the summer they will suffer and die. If your soil is not acidic enough any azalea will be chlorotic and yellow. If you place them in an extremely low light area they will not be able to be lush with foliage and will be sparse in bloom. They are azaleas and require what azaleas require. I have them in my front yard and they are lush and in full flower. They get all the morning sun but shade after 1pm in the summer. I fertilize them with MicroLife for Azaleas. A great product for you organic gardeners.
What spurred this blog was an exchange of information from 2 ladies in my nursery this week. One lady was in the Encore area and had loaded some on a cart. Another lady mentioned to her that she heard from another nursery in our area that they didn't grow well here. The customer told her that she had been growing Encore's for years and had great success with them. That's why she was buying more. She convinced the other lady to actually buy some. WINNING! lol
Here is what I think happened. Nurseries in my area couldn't or wouldn't carry the Encore's. Customers asked for them and their excuse for not having them was fabricated. They don't do well here. We are saving you from making a mistake. We are the good guys. I have a customer, Pat Koester, that extolls the virtues of Encore azaleas. She has grown them with success in Lakewood Forest and High Meadow Ranch for 13 years now. Pat told me she spoke to the owner or manager of these nurseries and confirmed to them that they do well here. They did not want to hear that from Pat. It seems odd that those nurseries would have negative first hand information about plants that they never carried, Amazing actually. I really feel bad for what they did to themselves. They fouled the water with an untruth and now can't admit to what actually happened and start selling the hottest selling azaleas around. It's a tangled web they have created. Lying to customers is a dead end. We plan never to go down that road.